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Creative Ads & Traffic Intelligence

Multi-Touch Attribution, Channel Performance & Net ROAS Suite
Attribution Mode:
Total Visits 👁️
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Across All Campaigns
Net Revenue 💰
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After Coupon Discounts
Total Sales 🛒
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Completed Orders
Total Ad Spend 📊
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INR + USD Converted
🚀

Smart Campaign Studio & Ad Budget Controller

Set campaign budget, generate trackable URLs, and auto-compute live ROI & Net ROAS in one unified step
Leave blank for default Landing Page. Paste any custom URL or page path to direct & track data on that exact page.
Creative Ads & Channel Conversion Leaderboard
0 Campaigns
Campaign ID ROI / Net ROAS Campaign Name Campaign Type Start Date Link QR Code Visits Unique Users Sign Ins Purchases Net Revenue Budget Actions
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🎬 Reels & Story Publishing Hub 0 Reels Ready
Reel ID Hook / Quiz Topic Day & Question Schedule Slot Story Link Story Text
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Revenue

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Gross Revenue i Sum of all payments collected (incl. later refunded). Status: completed + refunded
Net Revenue i Gross Revenue − Refund Amount
Refund Rate i (Refund Count / Total Transactions) × 100
Avg Order Value i Gross Revenue / Total Transactions
ARPU i Gross Revenue / Distinct Paying Users
Net Revenue Trend
Currency Split
Revenue vs Refunds
Transaction Ledger
# Name Email ID Country Date & Time Amount Ccy Type Coupon Discount Phone Gateway Status Action
Page 1

Growth

Acquisition & Funnel
New Signups i Profiles created within the selected date range
New Paying Users i First-time purchasers in this period (excludes repeat buyers)
Conversion Rate i (New Paying Users / New Signups) × 100
Total Users (All-time) i Total registered users in the database since inception
INR Revenue (Period) i Gross revenue generated in Indian Rupees (INR) during this period
USD Revenue (Period) i Gross revenue generated in United States Dollars (USD) during this period
Signups vs Purchases Trend
Acquisition Funnel Visited:
Top 8 Countries by Signup
Enrolled Users — Raw Data All-Time
# Name Email ID Country Plan Signed Up Last Seen Visits Time Spent Total Spent Purchases Coupon Used Certificate
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Conversion Funnel

Intent · Friction · Revenue
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Total Visits i Total unique visitor sessions tracked across all landing pages
0
Logged Users i Total unique users who successfully logged in
0
Buy Clicks i Total times a user clicked a checkout or buy button
0
Payment Success i Completed and successfully verified purchases
0
Payment Failed i Checkout attempts that failed, were canceled, or abandoned
0
Visit → Login i Conversion percentage from total visits to logged-in sessions
0%
Visit → Purchase i Overall conversion rate from total visits to successful purchases
0%
Payment Success Rate i Percentage of checkout attempts that were successful (Success / (Success + Failed))
0%
Est. Revenue at Risk i Estimated potential revenue lost due to failed checkouts
₹0
1
VISITS 0 100%
2
LOGGED IN 0 0%
3
BUY CLICK 0 0%
SUCCESS
0 0% of Cart
FAILED
0 0% of Cart

Performance vs Industry Benchmarks

Metric Your Rate EdTech Norm Status
Login Conversion (S1 → S2) 0% 25% – 40% ...
Offer Desirability (S2 → S3) 0% 15% – 35% ...
Payment Success (S4 / S3) 0% 65% – 80% ...
Total CVR (S4 / S1) 0% 2.0% – 8.0% ...

Retention

Engagement & Churn
Active Users i Distinct users with any activity_log in this period
Churned Users i Users active in previous period but NOT in current period
Retention Rate i (Retained Users / Previous Period Active Users) × 100
DAU / MAU i Daily Active Users / Monthly Active Users — measures stickiness
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Stickiness Trend (DAU/MAU Weekly)
Plan Distribution — Free vs Premium
Cohort Retention Heatmap
Cohort Month 0 Month 1 Month 2 Month 3 Month 4 Month 5 Month 6

User Engagement

Detailed Page Activity 📊 All-Time Data
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👥 Total Users i Total distinct registered users shown in active engagement view. —
👀 Avg Visits/User i Average number of page visits per user across home and all day pages. —
⏱ Avg Time/User i Average active studying time spent per user across all course pages. —
✅ Avg Q.Solved/User i Average number of practice questions solved per user across all day pages. —
# Name Email Country Plan Signed Up Last Seen Home Visits Home Time Home Q.Solved
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🌐 Master Pricing Matrix
🇮🇳 India Domestic (INR) Razorpay / UPI
₹1,999 ₹4,999
60% OFF (You save ₹3,000)
🌍 Outside India (USD) PayPal / Stripe
$49 $149
67% OFF (You save $100)

🇮🇳 India Domestic Pricing

🎟️

Coupon Command Center

3 Active ▾
Create Promo Code
All Coupons
Code Value Currency Redemptions Status Starts Expires Tag Link Actions

Reviews Moderation

Feedback Management
Total Reviews
0
Total count
Pending Approval
0
Action required
Average Rating
0.0
★ ★ ★ ★ ★
Flagged Reviews
0
Reported by users
Reviews Ledger & Moderation Controls
Reviewer Rating & Rec Comment & Media Pros & Cons Reported Created At Status Actions
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